Description

This module dives into advertising opportunities around ticketing portals and venue concourses. You will learn to design digital ads for ticketing apps and interactive kiosks. Lessons cover concourse banner placement and digital screen loops optimized for walking traffic. Downloadable kiosk UI mockups and screen spec sheets ensure seamless deployment. You’ll study pricing models for in-app impressions and physical concourse panels. Interactive sessions help you map high-traffic concourse zones using heatmap tools. Case studies from major arenas reveal how concession offers drive incremental revenue. By completion, you will have a ticketing and concourse ad plan aligned with venue flow patterns. Templates for vendor agreements and technical specs are included.

Self-Paced Module + UI Mockups

4 hours

Ad design, placement strategy, pricing models, heatmapping

UX designers, venue marketers, ticketing managers